Quick answer
Social media is fine for the day to day, but it does not replace a website. The website is yours, it shows on Google when someone searches for your business, it does not depend on an algorithm and it brings hours, services, location and contact together in one place.
The ideal is to have both: Instagram to show the day to day and a website to send people to when they want to decide.
What Instagram does not give you
- Showing on Google when someone searches for your type of business in your town.
- A place of your own that does not close or change the rules overnight.
- Clear hours, services and location, without searching through posts.
- Email with your own domain and a more professional image.
What Instagram does do well
Showing news, photos and the feel of the business, and talking to your customers. That is why the best combination is social plus website: social attracts and the website turns the visit into a call or a message.
How we link them
On your website we add links to your social profiles, and on your profiles you add the link to the website. If you want, we can run your social media too: see the packs on the home page.